17 August 2012
Young women on a night out in the county’s nightspots will be
targeted by police this weekend in a bid to increase awareness of
Officers in Ipswich, Lowestoft and Newmarket will be speaking to
young women and handing out cards which actively urge them ‘stick
together’ and ‘look out for each other’, as well as pre-arrange
safe transport home.
The initiative, which falls under the umbrella of Norfolk and
Suffolk Constabularies’ Time to Stop anti-rape campaign, is
intended to reinforce messages currently being delivered to young
women and men in a series of radio ads on KissFM.
"Men need to understand that if a woman says no or is incapable of consenting... this is also rape."
DCI Dave Cutler
Inspector Dave Cutler said: ““Our towns are great places for people
to go out and enjoy themselves and, while Norfolk generally is a
very safe place, we’re reminding young women in particular to stick
with their friends, look out for one another and not to leave
“While this forms part of our on-going campaign, it’s intended
to address the broader issues of personal safety and to help raise
awareness that there are strategies that can help increase your
safety and security on a night out.”
The safety message to women will be reinforced by the ad
campaign and posters targeting young men, placed in key night-spot
locations, with the message ‘Has she consented? Time to realise no
DCI Cutler added: “Rape is rape and there are no excuses. Men
need to understand that if a woman says no or is incapable of
consenting, for instance through drink or drugs, this is also
The campaign aims to coincide with a time of year when police
traditionally sees an increase in reports of rape and serious
sexual assaults – in the majority of cases the victim knows or has
just met the offender. Reports of serious sexual offences increase
during the summer months, and during warmer weather - a time when
there are increased opportunities for people to socialise.
In Suffolk in 2011, the urban centres of Ipswich, Lowestoft and
Bury St Edmunds saw the highest percentage of reported rape
Suffolk’s night-time economy is being used to raise awareness
among women aged 18 to 24 who, statistically, are at highest risk
of becoming a victim of rape or serious sexual assault; and men
aged 18 to 24 who form the highest percentage of offenders.
The safety cards contain top tips and information for contacting
police and The Fern’s, Suffolk’s Sexual Assault Referral Centre as
well as a Quick Response (QR) code linking to the short online
film ‘Look What You Did’, that can be viewed below.